Elvis Presley Book:

Dispelling the Myths



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Elvis Presley Book:
Dispelling the Myths



Book
Dispelling the Myths
Dispelling the Myths
List Price: $22.95Publisher: Todd Rheingold

Salesrank: 1130014

Released: May 1, 1993
Our Price: $22.95
Used Price: $18.50
Media: Hardcover

Editorial Review:
Dispelling the Myths, written by Todd Rheingold and published by Believe In The Dream Publications, is an engaging and provocative study of the socio-cultural origins of rock 'n' roll. The phenomenon that is rock 'n' roll resulted from a constant and consistent intermingling of black and white cultures; resistant, but nevertheless blending and borrowing and combining over many years within the crucible that is the American South, to produce a singularly and uniquely American art form. Examining the careers of rock 'n' roll's early practitioners, most notably that of Elvis Presley, the book manages to cut through the hyperbole and sensationalism that has characterized so many other books on the subject, by communicating an understanding of Southern history and black culture. Paving the way for a number of scholarly works on rock 'n' roll and Elvis Presley, Dispelling the Myths considers and confronts, among other issues, Presley's alleged racism, and supposed exploitation and imitation of black artists. The work has been embraced by educational institutions around the country, including the University of Iowa, the University of Memphis, and the New York Public Library and Country Music Hall of Fame.

Author Todd Rheingold continues to lecture on the book's subject matter, and was invited to speak at the University of Mississippi's first international academic conference on Elvis Presley in 1995. His work has become a part of the curriculum at the University of Iowa for a class on popular culture, taught by renowned professor and cultural historian, Peter Nazareth.

Dispelling the Myths Reviews:
Learned Something New 5 Star Review
2009-10-29 - Apparently, "A CUSTOMER", did not read this book because he or she would have come away with a different opinion. I found this book very interesting & apparently well researched. Historial look into the great influence blacks had on music & on Elvis, and how Elvis help bring black music out into the open.

ELVIS: THE HOAX LIVES ON! 1 Star Review
2004-06-22 - This book shows nothing in the way of refuting the FACT that Elvis was indeed a STEALER of Black music and a filthy racist. Louie Jordan and Wynonie Harris (both of whom were Black) were doing Rock n' Roll well before it was even labled as such. True Emperors like Jordan and Harris (not to mention a bevy of other neglected musical greats)leave behind a legacy that can only furhter damage Elvis' chance of maintaing his ill-gotten status as the years forever countdown to the future. The myth of Elvis being the King of Rock n' Roll is as sad and grotesquely bloated as a certain corpse that was discovered on a toilet back in the late seventies.

Reality sucks, doesn't it?

Elvis Presley from a different perspective 5 Star Review
2000-05-10 - This is a well documented book about Elvis Presley's influence on black music and musicians - and the influence of black music and musicians on Elvis. There have been accusations that Elvis was a racist but nowhere can anyone prove this. To the contrary, Todd Rheingold has proved beyond a shadow of a doubt that Elvis had great respect for black music and musicians. He was brought up hearing the gospel music in local black churches and he loved it. Some of his greatest music is the gospel music which came from the black south. Todd has included quotes from many black musicians who had nothing but good to say about Elvis and reaffirming that Elvis did not steal their music as has been stated by some. If you want to look beyond the usual stories told about Elvis and concentrate on a very important and too often dismissed part of Elvis's life, read this book. In my opinion, it is one of the best books ever written about Elvis. Todd Rheingold is to be commended for putting his talent toward writing a thoughtful and detailed portrayal of a young Elvis who carried his love of black music throughout his life.

Dispelling The Myths 4 Star Review
2000-04-12 - We are all aware of books such as Goldman's "Elvis," the bodyguard's "Elvis: What Happened?" and, somewhat higher up the scale, Guralnick's combined epic "Last Train To Memphis" and "Careless Love." Numerous other books about Elvis have received plenty of publicity and have been successful to some degree. Given the apparently never-ending output of Elvis literature, it is, of course, not surprising that not all titles are equally successful. However, it is unfortunate that some exceptionally good Elvis books are almost ignored by the fans. There are undoubtedly numerous reasons for this, but the two most significant are firstly that the author is not backed by the marketing support offered to the likes of Guralnick, and secondly that the author does not have a name that attracts the attention of the media. Such a fate seems to have overcome a book called "Dispelling The Myths," by Todd Rheingold: although published in 1995, this work has had but little success, so perhaps I can awaken some interest for it in this short article. The author, Todd Rheingold, is a relatively young Elvis fan (well, he is to me, anyway!), having been born in New Jersey in 1966 (on the 4th July, no less!). As a young boy, already, Todd was an Elvis fan, and became further interested in the music of the 50s and early sixties after seeing the film, "American Graffiti." Elvis's death made a big impression on the then 11 year-old Todd, who slowly became as much interested in Elvis the man as in his music. After graduating, Todd visited Memphis in 1984 and a growing Elvis obsession led him to actually live in Memphis for a time in 1987 and then to go on and write "Dispelling The Myths." In the great library of Elvis books, "Dispelling The Myths" is most unusual: it does not give the umpteenth account of Elvis's life; it does not list Elvis's concert appearances; it does not provide a chronology of Elvis's recordings; it does not expose new girl-friends, love-children, or as yet unknown spiritual practises. Indeed, the book looks at a very sensitive aspect of Elvis and Elvis myth; let Todd explain himself: "Every person of color I have ever met believes, or has heard, that Elvis was a racist and ripped off black people. The white liberals of society believe it too. It was time for someone to take this seriously, and stop burying their heads in the sand like Graceland and most of the Elvis scholars." To be quite honest, as a European Elvis fan, I was not fully aware of this issue in connection with Elvis. Having been interested in Elvis and R&R for many years, I knew that Elvis had championed black performers in statements, had been photographed with them, and counted many among his friends. I was surprised, therefore to learn that a negative aura also surrounded Elvis in this respect. Todd's book carefully examines the origins of a racist statement that Elvis is supposed to have made and his supposed imitation of black performers; in addition, numerous disparaging remarks about Elvis, regarding the preferential treatment he is supposed to have received as an artist are also scrutinised. In the course of these investigations, the reader is presented with brief looks at some of the great R&R performers, including Chuck Berry, Fats Domino and Little Richard, and is given a real insight into the socio-cultural upheavals brought about by this form of music. Todd makes it clear that Elvis admired many black artists and was, indeed, influenced by several. He goes to great pains, however, to show that the acceptance and development of an influence is not the same as slavishly copying and plagiarism. He further argues against the contention that Elvis was racially prejudiced by citing numerous instances of Elvis helping non-whites and by reproducing statements to the contrary by both black and white acquaintances of Elvis. "Dispelling The Myths" not only succeeds in its aim to "clear" Elvis of accusations of racism, it also provides useful information about the context in which Elvis grew as a performer, at a time before mass media support and huge publicity campaigns and when a white man who moved and sang like a black man was frowned upon. That Elvis, because of this latter aspect, was, and still is, regarded with suspicion by the black community, is, after some consideration, perhaps not as surprising as I first thought. A book like "Dispelling The Myths" deserves success in order to allay these suspicions. It is clear, then, that "Dispelling The Myths" is something different! So why has it failed to be a success? Well, the points I mentioned above are certainly relevant: Todd Rheingold is not a "name" in either the Elvis publishing world specifically, or the pop-music publishing world in general, so little or no marketing or publicity has been available. In addition, the title does not attract the immediate attention of Elvis fans as it does not actually mention Elvis! Furthermore, the cover, although featuring a stunning drawing by Betty Harper of numerous R&R stars, including Elvis, neither mentions Elvis's name, nor gives the impression that the book is primarily about Elvis. And dare I propose that the rather sensitive subject matter has perhaps deterred fan clubs from recommending the book.

David Neale email: david.neale@euronet.be Copyright August 1999










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